Google Ads Budgeting

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How to set a budget for Google Ads Campaigns?

Determining a budget is always a tricky job. Always. Whether you are planning pocket money for your vacation or calculating rent for the new office space….

Simply explained, CTR is a ratio of the number of clicks your ad received, divided by the number of impressions (how many times it has been shown). I say “ad” because we use CTR  mostly in the context of advertising, but it can be any link (image, email, video…). …

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